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Strategy • Execution • Growth

Marketing gets attention. Execution drives growth.

Marketing gets attention
Execution drives growth
WhatsApp MeGet a Free Audit

Most businesses don't need more traffic. They need better execution. Attention is only the beginning. Real growth happens when strategy and technical execution work together.

7.8x
Average Campaign ROAS
Peak E-Commerce Scaling
5,000+
Verified App Installs
0.80 EGP Cost Per Install
15+
Brands & Businesses Scaled
E-Com, Apps & B2B Leads
+2M
EGP Ad Budget Managed
Meta, Google & Amazon PPC
Michael Zahy
Helping businesses scale profitably through data-driven marketing and strategic growth.

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Areas We Serve

Performance Marketing in Saudi ArabiaWeb Development in Saudi ArabiaApp Development in Saudi ArabiaPerformance Marketing in UAEWeb Development in UAEApp Development in UAEPerformance Marketing in EgyptWeb Development in EgyptApp Development in EgyptPerformance Marketing in QatarWeb Development in QatarApp Development in QatarPerformance Marketing in KuwaitWeb Development in KuwaitApp Development in Kuwait
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Performance · Strategy · Growth
About
Michael Zahy - Performance Marketer and Web Developer
Michael Zahy
Full-Stack Marketer

Performance marketing,
backed by technical execution.

I don't sell you fake numbers.

A campaign result depends on product, offer, price, and market demand. Pretending otherwise is how budget is wasted. My role is to build the right system, test properly, and make data-driven decisions that give your business its best shot at growing.

Who I am: I am a performance marketer with hands-on experience in Media Buying, website building, and mobile app development. I approach projects with an operator's mindset, focusing on what actually drives results.

What I'm good at: I specialize in Media Buying strategy and execution, alongside building business websites, e-commerce stores, high-converting landing pages, and functional mobile apps.

How I can help: I help brands attract the right customers, elevate their digital presence, and launch tailored technical solutions that support scalable, long-term business growth.

Meta Ads
Strategy & execution
Web Development
Business sites & stores
Mobile Apps
Custom app solutions
Growth Focus
Customer acquisition
Process

How I work, a repeatable system.

06

Six steps. The same discipline applied to every account. Only the variables change.

01

Audit

Review the business, funnel, ads, tracking, offer, and customer journey before touching anything.

02

Strategy

Build a clear plan around the model, market, budget, offer, and goals, written down and not improvised.

03

Tracking

Pixels, events, and the measurement layer that lets every later decision be based on real data.

04

Campaign Setup

Launch structured campaigns with clear objectives, audiences, creatives, and a defined testing logic.

05

Test & Optimize

Test angles, creatives, audiences, placements, and funnel steps until the winners reveal themselves.

06

Scale

Scale what's proven by protecting budget, watching efficiency, and avoiding the random decisions most accounts die from.

FAQ

Common Questions.

Everything you need to know about how I work, who I partner with, and what to expect.

I partner with scaling e-commerce brands, B2B SaaS companies, and service-based businesses that have a proven product-market fit and are looking to aggressively scale their revenue through performance marketing and optimized systems.

Traditional companies focus on deliverables and surface-level vanity metrics (clicks, impressions). I operate as a strategic growth partner, focusing entirely on bottom-line revenue, profitability (ROAS/CAC), and building scalable systems that you actually own.

Both. I build high-converting websites and applications and then drive targeted traffic to them. This end-to-end execution ensures there are no leaks in your funnel from the ad click to the final checkout.

My core expertise lies in the Meta ecosystem (Facebook/Instagram), TikTok Ads, Google Ads, and Amazon Ads. However, the platform is just the tool. The real differentiator is the tracking, the creative strategy, and the funnel optimization.

While initial data and quick wins can be seen within the first 7-14 days, a robust, scalable system usually takes 30-60 days to fully stabilize, test creatives, and train the algorithms to hit your target CAC consistently.

What I Do

Software Engineering, backed by growth marketing.

Every service plugs into the same system: fast technical foundations, tracked properly, tested with real data, then scaled profitably.

01

Web & E-Commerce Development

Custom web applications and high-converting stores built with Next.js, React, and Shopify. Sub-second speed, localized checkouts, and seamless payment gateway integrations.

02

Mobile App Development

Native & cross-platform iOS and Android apps with React Native & Flutter, push notification systems, offline sync, and seamless in-app checkout experiences.

03

Performance Marketing & Media Buying

Meta, Google, and TikTok Ads (setup, management, creative testing, and scaling) focused on high-ROAS e-commerce sales and qualified B2B lead generation.

04

Server-Side Tracking & CAPI

Meta Conversions API (CAPI), Google Tag Manager Server Container, and GA4 custom events that bypass iOS 14+ ad blockers and ensure 95%+ data accuracy.

05

High-Converting Landing Pages & CRO

Landing page wireframing, checkout friction removal, Heatmaps/Clarity audits, and speed optimization designed to double conversion rates.

06

Full-Funnel Growth Partnering

End-to-end technical execution: building the platform, launching data-driven ad campaigns, and building automated retention loops for long-term scalability.

MEDIA BUYING HUB

Media Buying Hub.

A private ecosystem for performance marketers, media buyers, and e-commerce founders. Get lifetime access to practical scaling guides, 10+ interactive calculators, freelance career frameworks, and direct WhatsApp mastermind support.

WhatsApp Mastermind
10+ Paid Growth Tools
Written Real-World Guides
Career & Client Acquisition
Join The Hub (350 EGP)Browse Academy
Lifetime Access
350 EGP
Media Buying Hub
24-Hour Money-Back Guarantee
Explore Hub
Accepting 3 new audits this week

Let's grow your
business.

Send me a link to your website or ad account. I will review it and tell you exactly what’s wrong and how to fix it in a simple, free audit.

Get Your Free Audit
100% Free & Confidential
Delivered in 48 hours
Actionable Insights
Contact

Let's talk about
your growth.

Contact

Let's talk about
your growth.

Prefer direct contact? Pick the channel that works for you. WhatsApp is the fastest.

WhatsApp
Fastest reply, usually within hours
Email
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SELECTED WORK

What I've Built.

A selection of web platforms, e-commerce stores, and mobile applications I've built.

Real Projects.Real Businesses.Real Execution.
Featured Project
MOBILE APP

Home Menu

My first published app.

Helping thousands of users in Egypt plan meals and decide what to cook every day through a simple and practical experience.

Get it on Google PlayVisit Website
Home Menu
MOBILE APP

Etfa2na

Built to simplify agreements.

Agreement management app that helps users document and manage agreements with ease.

Get it on Google Play
Etfa2na
E-COMMERCE

Argan Deluxe

Built to convert and scale.

High-converting online store built on EasyOrders with focus on user experience, luxury design, and sales.

Visit Website
Argan Deluxe
E-COMMERCE

Rayhan Perfumes

Elegant. Smooth. Focused.

Custom e-commerce experience for a premium perfume brand, designed with a focus on luxury aesthetics and high conversion rates.

Visit Website
Rayhan Perfumes
B2B PLATFORM

URMall

Scale Your E-commerce Profitably.

B2B platform connecting e-commerce stores, marketplaces, and paid media channels into a single growth engine.

Visit Website
URMall
Explore All Projects